Emily Gottschalk is an experienced marketer with over 30 years of developing products for the consumer marketplace. She is the founder and CEO of The Garr Group, Inc, a diverse entertainment and new product development company that sells entertainment and general merchandise to the mass, specialty and on-line market. Mass retail customers include Walmart, Sam’s, Walgreens, K-mart, Target, and others. Past partners include AARP, Intel, Walmart, Disney, Fox, Kellogg’s, Kraft and MLB. Ms. Gottschalk co-founded IdeationUSA, LLC, a product development company focused on bringing innovative electronics to the consumer market. IdeationUSA identifies “white space” opportunities in the marketplace and defines and develops products that uniquely touch consumers lives. Ideation is equally focused on brick and mortar, on-line and emerging distribution channels. Previously, she was Marketing Director of Zany Brainy, a children’s educational toy store that she launched. Since 1997, Ms. Gottschalk’s companies have produced over 150 million CD’s/DVD’s to the US retail market, developed a proprietary Android tablet called “RealPad, by AARP” with Intel and has created private label brands across the home and craft market. She is a graduate of Cornell University’s School of Hotel Administration and serves on the board of several philanthropic organizations.